Recently, a viral marketing company hired by Electronic Arts staged a fake protest against EA's new game, "Dante's Inferno". They hired some people to go out with poorly designed slogans and signs and protest the commodification of the idea of Hell. "HELL IS NOT A GAME", they said. They also created a very badly designed website (because everybody knows most conservative fundamentalists have poor taste and limited computer skills) with those tacky moving gifs. All ...